As you prepare for 2018, you are going to have to make a choice. Do you want to lean in and be a disruptor in your industry, or are you satisfied with just keeping up? If you are interested in the former, here is a formula that works, drawn from a 130-year-old company that has transformed from keeping up to disrupting.
The telecommunications industry was disrupted in the late 1980s with the breakup of AT&T, retailing was disrupted in the early 2000s thanks to online retailing, and music in the mid 2000s thanks to streaming. The financial service industry is next.