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Five Shortcuts to Breakthrough Ideas

Five Shortcuts to Breakthrough Ideas by Kaihan Krippendorff

We are passionate about understanding how the strategic conversations you hold – in boardrooms or hallways – can lead to breakthrough ideas … and why so often they don’t. We have found five mistakes teams often make that tend to kill off the most exciting strategic possibilities, and we’ve come up with a way to counter each mistake, called the IDEAS framework (Imagine, Dissect, Expand, Analyze, Sell).

In this article, I share this framework with you, in addition to a special announcement about a new program we are launching this month (see below).