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On April 6-7, we will be holding the Outthinker 2020 Virtual Summit, a two-day online event packed with live video presentations from some of the most influential thought leaders in innovation, strategy and transformation. They will share cutting-edge ideas to help organizations navigate and persevere through the turbulence we’re experiencing today.

This summit will raise money for non-profits helping at-risk people deal with the impact of COVID-19.

Two days, 20+ speakers, and 100% of profits donated to charity.

We have lined up an impressive list of speakers including two Wharton professors (Peter Fader and George Day), a Nobel Prize-winning economist (Paul Krugman), and the #1 rated thought leaders in management (Roger Martin), strategy (Rita McGrath), and leadership (Liz Wiseman). You can see the full list of speakers below.

Again, 100% of profits are being donated to non-profits helping at-risk populations deal with the impact of COVID-19. We are still determining exactly which non-profits to donate to, but they will likely include Feed the Children, Give Directly, and Doctors without Borders

We are able to offer members of the Outthinker community a 30% discount off the $99 ticket price. This gives you an all-access pass to 20 one-hour live video sessions over two days, and recordings of all sessions online thereafter.

To read more, register, and access the special discount available to the members of our community:

Confirmed speakers:

  • Bharat Anand (head of online learning for Harvard, author of The Content Trap)
  • Safi Bahcall (author of Loonshots)
  • Nicolas Bry (head of innovation at Orange, author of The Intrapreneurs’ Factory)
  • George Day (Wharton professor, author of See Sooner, Act Faster)
  • Pete Fader (Wharton professor, world’s foremost expert on CLV)
  • Scott Galloway (NYU professor, author of The Four)
  • Verne Harnish (founder of Gazelles, author of Scaling Up)
  • Salim Ismail (co-founder of Singularity University, author of Exponential Organizations)
  • Mark Johnson (co-founder of Innosight with Clayton Christensen)
  • Whitney Johnson (Harvard lecturer, author of Disrupt Yourself)
  • Kaihan Krippendorff (founder of Outthinker, author of Driving Innovation from Within)
  • Paul Krugman (Nobel Prize-winning economist, NYT columnist)
  • Josh Linkner (author of The Road to Reinvention, Disciplined Dreaming, and Hacking Innovation)
  • Roger Martin (Rotman School of Management professor, #1 ranked Thinkers50 2017-2019)
  • Rita McGrath (Columbia professor, author of Seeing Around Corners)
  • Alex Osterwalder (inventor of Business Model Canvas, co-founder of Strategyzer, author of Testing Business Ideas)
  • Fons Trompenaars (author of Riding The Waves of Culture and several other books and papers on culture)
  • Amy Webb (NYU professor, author of The Big Nine and The Signals are Talking)
  • Liz Wiseman (author of Multipliers)
  • Rob Wolcott (Kellogg and Chicago Booth professor, founder of the World Innovation Network)
  • Ming Zeng (former chief strategy officer of Alibaba, author of Smart Business)

“8Ps” of StrategyOpportunity
for Disruption
Recommended Leverage Points
Position- The farmers, individual and corporate, that you are targeting.

- The need of the agricultural industry that you seek to fill.
3- What technologies do you control that can help you tap into market
segments that you previously thought unreachable?

- What are the potential business alliances you could think about with key players in the segment to serve your customers with integrated solutions? (Serving customers with more integrated solutions example: serving farmers with fertilizers, crop protection and other).
Product- The products you offer, and the characteristics that affect their value to customers.

- The technology you develop for producing those products.
8- What moves are your organization taking to implement Big Data and analytics to your operations? What IoT and blockchain applications can you use?

- What tools and technology could you utilize or develop to improve food quality, traceability, and

- How can you develop a more sustainable production model to accommodate constraints on arable

- What is the future business model needed to serve new differentiated products to your customers?
Promotion- How you connect with farmers and consumers across a variety of locations and industries.
- How to make consumers, producers, and other stakeholders aware of your products and services.
8- How are you connecting your product with individual and corporate farms who could utilize it?
- How could you anticipate market and customer needs to make customers interested in accessing your differentiated products?
PriceHow consumers and other members of the agricultural supply chain pay for access to agricultural products.7- What elements of value comprise your pricing? How do each of those elements satisfy the varying needs of your customers?
Placement- How food products reach consumers. How the technologies, data, and services reach stakeholders in the supply chain.9- What new paths might exist for helping consumers access the food they desire?
- How are you adapting your operations and supply chain to accommodate consumers’ desire for proximity to the food they eat?
- How could you anticipate customer expectation to make products more
accessible to customers/agile supply chain?
- Have you considered urbanization as a part of your growth strategy?
- How your food satisfies the needs and desires of your customer.
- How the services you provide to agribusiness fulfill their needs.
9- Where does your food rate on a taste, appearance, and freshness
- Could the services you provide to companies and farms in the agriculture industry be expanded to meet more needs?
- What senses does your food affect besides hunger? How does your
customer extract value from your food in addition to consumption?
Processes- Guiding your food production operations in a manner cognizant of social pressure.8- How can you manage the supply chain differently to improve traceability and reduce waste?
- How can you innovate systems in production, processing, storing, shipping, retailing, etc.?
- What are new capabilities to increase sustainability (impact on the environment, or ESG) components?
People- The choices you make regarding hiring, organizing, and incentivizing your people and your culture.- How are you leveraging the agricultural experience of your staff bottom-up to achieve your vision?
- How do you anticipate new organizational capabilities needed to perform your future strategy (innovation, exponential technologies needed, agile customer relationship, innovative supply chain)?
- How do you manage your talents to assure suitable development with exposure in the agrifood main challenges/allowing a more sustainable view of the opportunities/cross-sectors?