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Outthinker is a growth strategy consulting firm that collaborates with business leaders who want to step into the future to execute with clarity today. We unlock growth through a unique engagement model of keynote speaking, training, workshops, and peer communities. We believe the future belongs to those who think differently and are bold enough to embrace–and shape–what comes next.


We deliver growth strategy consulting through a unique model of keynote speaking, training, workshops, and peer communities to help organizations avoid the trap of defaulting to repetitive, predictable strategies and instead design vibrant approaches to thrive in an agile, digital, and purpose-driven future.

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Keynote Speaking

Kaihan Krippendorff is a top business strategy, growth, and transformation keynote speaker who has helped inspire, motivate, and arm hundreds of thousands of people with the tools and mindset needed to create agile strategies, innovate consistently, and positively shape the future.

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Training & Certification

When leaders and their teams improve their ability to think innovatively and strategically, they increase their capacity to produce results they really care about. Our workshops offer simple tools and vocabulary to repeatably unlock a portfolio of breakthrough growth ideas.

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The Outthinker Strategy Network is an invitation-only global network of heads ofstrategy from large ($1B+) organizations committed to staying ahead of the pace of disruption. Members get exclusive access to a global peer group and world-class thought leaders.

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“Startups get the headlines, but established companies are often the real innovation heroes. Kaihan shares tools and practical examples to help internal innovators combine entrepreneurial energy with assets of scale to innovate with impact."
-- Scott D. Anthony,
senior partner at Insight and author of Dual Transformation and The Little Black Book of Innovation

What do you want to do?

Learn the Process

Train my employes

Inspire my team

Find the others

Drive growth

Activate my employee-led innovation



“Outthinker facilitated the best strategic discussion I can recall having at this company.”
--CEO of Leading Global
Consumer Products Company
“8Ps” of StrategyOpportunity
for Disruption
Recommended Leverage Points
Position- The farmers, individual and corporate, that you are targeting.

- The need of the agricultural industry that you seek to fill.
3- What technologies do you control that can help you tap into market
segments that you previously thought unreachable?

- What are the potential business alliances you could think about with key players in the segment to serve your customers with integrated solutions? (Serving customers with more integrated solutions example: serving farmers with fertilizers, crop protection and other).
Product- The products you offer, and the characteristics that affect their value to customers.

- The technology you develop for producing those products.
8- What moves are your organization taking to implement Big Data and analytics to your operations? What IoT and blockchain applications can you use?

- What tools and technology could you utilize or develop to improve food quality, traceability, and

- How can you develop a more sustainable production model to accommodate constraints on arable

- What is the future business model needed to serve new differentiated products to your customers?
Promotion- How you connect with farmers and consumers across a variety of locations and industries.
- How to make consumers, producers, and other stakeholders aware of your products and services.
8- How are you connecting your product with individual and corporate farms who could utilize it?
- How could you anticipate market and customer needs to make customers interested in accessing your differentiated products?
PriceHow consumers and other members of the agricultural supply chain pay for access to agricultural products.7- What elements of value comprise your pricing? How do each of those elements satisfy the varying needs of your customers?
Placement- How food products reach consumers. How the technologies, data, and services reach stakeholders in the supply chain.9- What new paths might exist for helping consumers access the food they desire?
- How are you adapting your operations and supply chain to accommodate consumers’ desire for proximity to the food they eat?
- How could you anticipate customer expectation to make products more
accessible to customers/agile supply chain?
- Have you considered urbanization as a part of your growth strategy?
- How your food satisfies the needs and desires of your customer.
- How the services you provide to agribusiness fulfill their needs.
9- Where does your food rate on a taste, appearance, and freshness
- Could the services you provide to companies and farms in the agriculture industry be expanded to meet more needs?
- What senses does your food affect besides hunger? How does your
customer extract value from your food in addition to consumption?
Processes- Guiding your food production operations in a manner cognizant of social pressure.8- How can you manage the supply chain differently to improve traceability and reduce waste?
- How can you innovate systems in production, processing, storing, shipping, retailing, etc.?
- What are new capabilities to increase sustainability (impact on the environment, or ESG) components?
People- The choices you make regarding hiring, organizing, and incentivizing your people and your culture.- How are you leveraging the agricultural experience of your staff bottom-up to achieve your vision?
- How do you anticipate new organizational capabilities needed to perform your future strategy (innovation, exponential technologies needed, agile customer relationship, innovative supply chain)?
- How do you manage your talents to assure suitable development with exposure in the agrifood main challenges/allowing a more sustainable view of the opportunities/cross-sectors?