
Outthinker Blog
The Outthinker blog offers our take on the latest news stories, trends, and ideas in strategy. Learn real-world examples of the Outthinker strategic process along with suggestions on how to apply them to your business

Outthinker’s 2022 Strategic Summer Reading List
Summer starts this week, at least for those Outthinkers north of the equator. If you’re anything like our team, you’ve spent the last few months

Will Web3 Make Us All “Prosumers”?
Like many inventors, Cleveland resident Charles Brush was ahead of his time. By 1888, he had constructed a 144-blade windmill in his backyard that powered

Channel 13 and the Vocabulary of Web3
Why Billy Joel confuses my kids … A few weeks ago, my wife and I took the kids to see Billy Joel at an arena

Elon Musk Bans Remote Work: The Outthinker Perspective
Earlier this week, Bloomberg confirmed news of an email to all Tesla employees. The message, sent by CEO Elon Musk, demands that everyone at Tesla is

Four Principles for Competing within Ecosystems
The most central question for any business today may be the following: “To what extent does delivering value to your end-user involve the collaboration of

Language That Unleashes Innovation: 4 Steps
Last week, the Outthinker Strategy Network (OSN) hosted our first in-person roundtable of the year at Cornell Tech on Roosevelt Island in New York City.

70 Ways to Transform Your Culture
How can you shift your organization’s culture? This is a critical question to answer if you want to survive and evolve as a company.

Proximity Powers the Future of Work
Has COVID pushed us toward a new era of work? Of all the painful effects of it, might it push us to a world in

Your Company as an Ecosystem
You can always feel the difference between city streets that were designed from the bottom up versus the top down. For example, when I visited

Netflix Drop: The Downside of Platform Models
This week, Netflix shares plunged 35% in a single day after Tuesday’s report that the company lost subscribers for the first time since 2011. Overall,

FLOOW2 Creates a Collaborative Ecosystem for Dutch Healthcare
One of my favorite things about the work I do is having the opportunity to interact with companies in so many different industries. Last week,

Was ‘The Slap’ the Right Move? Three Alternative Strategic Plays
It’s safe to say most of us have seen it by now. Even if you missed the Academy Awards this year, you’ve likely watched the

The Theory of the Firm: Will Individual Companies Exist 50 Years From Now?
Why do companies exist? British economist Ronald Coase’s 1937 Theory of the Firm tells us that the existence of a firm is necessary when the

How We Power: Trends & Challenges in the Energy Industry
Across many industries, the pandemic whisked the world along in an upheaval of transition. Ready or not, digital transformation pointed the way to survive, if

Switch Your Ecosystem
For an organization, selecting which business ecosystem to participate in carries weighty consequences. It can shape the core of your identity and lead to a